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Daniela van Aswegen

Daniela van Aswegen

Artist | Coach | Creative

With a background in design, marketing, and UX (BTech Multimedia Design, University of Johannesburg), I’ve always been drawn to the connection between creativity and human experience. After years of working in both corporate and creative start-up spaces, I realised what I loved most wasn’t the brand — it was the people behind it.


Now completing my Postgraduate Diploma in Coaching, I work with artists, creatives, and creative thinkers who want to align who they are with where they want to be — both personally and professionally. Many of my clients are neurodivergent (like those with ADHD), and I understand the unique challenges they face: idea overwhelm, internal blocks, emotional intensity, and the pressure to do it all.


My coaching style is reflective and practical — rooted in curiosity, creative thinking, and deep respect for the messiness of growth. I especially love helping people move through emotional stuckness, reconnect with their values, and find sustainable ways to express themselves fully.


These days, I run a growing coaching practice, facilitate creative workshops, hold space for artists and moms alike, and co-host a podcast about motherhood and meaning — all while raising a very spirited little boy.


Professional Friend | Networker | Ultimate Implementer



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